We’ve got you covered: from food to travel tips to the hottest hangouts, but we also want you to know where to snag the most stylish finds in Rome! The Eternal City, a hub of fashion and style, is a treasure trove of craftsmanship, designer clothes, art galleries, antique workshops, and charming little shops.
A Shopping Map of Rome
We’ve compiled a list of our favorite spots to get your shopping fix in Rome. Italian designers are synonymous with elegance and quality—it’s a truth known worldwide. Fashion owes a debt to Italy, and Rome is a central figure in the international style scene, making shopping more than just a pastime; it’s a cultural experience, on par with visiting iconic landmarks. You’ll find everything from big-name brands to quirky boutiques and vintage shops, scattered throughout the city’s grand boulevards and hidden alleyways.
Rome is a city where each neighborhood offers its own unique shopping experience. To navigate this diverse landscape, it’s helpful to know which areas specialize in certain goods or styles. Imagine Rome as a shopping map, with distinct zones dedicated to specific types of finds.
High Fashion & Luxury
Let’s start with the two most famous shopping streets in Rome: Via del Corso and Via dei Condotti, which gracefully descend from the iconic Spanish Steps. Here, you’ll encounter the crème de la crème of high fashion—Gucci, Prada, Fendi, Dolce & Gabbana, and many more, all vying for your attention with their exquisite craftsmanship. Handmade leather shoes, designer bags, precious jewelry, and stylish clothing will entice you at every turn.
But Via del Corso and its parallel streets offer something for everyone. You’ll find sporty apparel, popular chains like H&M and ZARA, and the renowned studios and ateliers that make Rome famous, where you can admire the finest handmade creations.
On Via Condotti, a must-see is the Bulgari atelier, a landmark since 1905. But there’s something to suit every taste. Via Frattina, running parallel to Via Condotti, boasts even more fashion shops and was once home to Tiffany and Versace. Prices vary, but we’re confident you’ll find treasures that speak to your style.
Vintage Vibes & Roman Charm
For those who prefer a vintage, more authentic vibe, the area around Trastevere and Piazza Navona is a haven of artisan style and antique shops. Explore everything from retro clothing to unique Roman curiosities. In the same zone, you’ll find Campo de’ Fiori, Rome’s oldest market, renowned for its vibrant food stalls offering the freshest local delicacies and dishes.
A special shout-out goes to the Porta Portese Sunday market—a kaleidoscope of color and fun, and Rome’s quintessential market. With over 1,000 stalls, it offers a mind-boggling array of items, from shabby chic furniture to rare records. It’s a favorite spot for young people and collectors on the hunt for unique relics and quirky finds. Definitely worth a visit!
Elegant & Everyday Style
Let’s head towards the Prati area, home to the well-known Via Cola di Rienzo, Via Ottaviano, and Viale Giulio Cesare. This is one of Rome’s most important shopping districts. Alongside family-owned shops, you’ll discover boutiques like Trussardi, Diesel, and Tommy Hilfiger. The largest department store in the area is Coin.
For a more “ready-to-wear” shopping experience, we suggest the Appia Way. It boasts shops of all kinds, including the famous Via Sannio market, located near San Giovanni station. With stalls lining the surrounding streets, the market offers a wide selection of clothing and accessories, even stage costumes! Don’t be intimidated by the enthusiastic vendors and crowded stalls; delve into the heart of the market and you’ll find some real bargains.
Handcrafted Treasures & Eccentric Finds
Our final stop on this shopping adventure is Monti. It’s the perfect spot for handcrafted goods, vintage clothing, and unique, handmade pieces. You’ll find a collection of original and eccentric boutiques for those seeking those rare, special finds.
A helpful tip: Remember that shop hours in Rome can vary, and most close for a long afternoon break. Many shops might even be closed on Saturdays or Sundays, though this doesn’t apply to stores in the old town center. Take advantage of the “saldi” (Italian for sales) and plan a trip to Rome this winter for fantastic deals on unique items!